Elegant Etiquette for a Taisho Roman Hot Spring Town

With the murmur of the river as background music, the evening gas lamps begin to cast a warm, orange glow. The wooden ryokan town, covered in gently falling snow, is filled with such a nostalgic atmosphere that you might feel as if you've time-slipped to Japan of 100 years ago. This is Ginzan Onsen, a hidden hot spring nestled in the mountains of Yamagata Prefecture.
The charm of this onsen town is not just its beauty. It holds the history of a silver mine, the culture of "Taisho Roman" — a blend of Japanese and Western styles that flourished in the Taisho era — and its identity as the setting for a story that touched the hearts of people worldwide.
This guide is here to help you not only to capture that perfect photograph but also to become a "constituent" of the unique atmosphere of this place. The beauty of Ginzan Onsen is a delicate work of art, created by its historic buildings, nature, and the conduct of every person who visits. The manners introduced here are not rules, but elegant promises to cherish this artwork together and to preserve and pass it on to the future.
Now, let's forget the hustle and bustle of daily life and prepare for a journey to a bygone good era. A special time that will light a warm glow in your heart awaits you.
Why did such a picturesque onsen town emerge deep in these mountains? The background lies in the rise and fall of a silver mine and the stories of people who embodied the spirit of their time.

The history of Ginzan Onsen, as its name suggests ("ginzan" means silver mine), begins with silver. Discovered in the Muromachi period, the "Nobesawa Silver Mine" was its origin, flourishing greatly in the early Edo period as a mine under the direct control of the shogunate. At that time, it was counted as one of Japan's three major silver mines, but eventually, silver production declined, and the mine closed. However, because the miners had discovered hot springs while digging for silver, it continued its history quietly as a "toji-ba" (a place for hot spring therapy).
The current landscape of the onsen town was formed from the Taisho era (1912-1926) to the early Showa era. The Taisho era was a time when a unique and glamorous culture called "Taisho Roman" was born, blending Western culture with Japanese tradition. In Ginzan Onsen, after a great flood devastated the town, the efforts of the local people led to the construction of ryokans (Japanese inns) with three or four-story wooden balcony architecture, which was modern for the time. This became the prototype of the onsen town that still fascinates us today.
A major catalyst for Ginzan Onsen becoming internationally known was the 1983 Japanese television drama "Oshin," which became popular in over 60 countries. This onsen town was used as the location for the moving scene where the protagonist, Oshin, reunites with her mother. Oshin's image, thinking of her mother amidst the snowy landscape, combined with the nostalgic scenery of the onsen town, was deeply engraved in many people's hearts as a quintessential Japanese landscape.
In Ginzan Onsen, strict ordinances are in place to protect the precious Taisho-era landscape. Even when constructing new buildings, they are required to have designs that blend in with the surrounding scenery. In recent years, cafes and souvenir shops renovated from vacant houses have increased, expanding the pleasures of strolling. Furthermore, to maintain the scenery while providing a more comfortable stay, each ryokan is also modernizing its interior, aiming for a fusion of tradition and comfort.
Because it's a compact onsen town, prior information gathering can make a huge difference in the quality of your trip.

The magical atmosphere of Ginzan Onsen is protected by the behavior of every single visitor.
The streets of the onsen town are very narrow, and even more so in winter with the snow. Avoid stopping in the middle of the road to take pictures or blocking the path with a group. The bridges are great photo spots, but a spirit of "yuzuriai" (yielding to others) is important to always be mindful of letting others pass. Cultural Context: The spirit of "Ichiza Konryu" in hospitality. In the Japanese tea ceremony, there is a term "Ichiza Konryu." It means that the host and the guests come together as one to create a wonderful atmosphere for the occasion. In Ginzan Onsen, it is expected that the ryokan staff, shopkeepers, and travelers all work together to cherish the atmosphere of the place. |
When staying at a ryokan, you can stroll through the onsen town in a yukata (light cotton kimono). This is one of the great charms of Ginzan Onsen. When wearing a yukata, avoid walking with large strides or being loud, and try to behave gracefully in a manner that suits the atmosphere. On snowy roads, wearing the snow-geta (wooden clogs) or boots provided by the ryokan is both safe and charming. Cultural Context: The meaning of yukata and the appropriate conduct. Yukata were originally relaxing wear for after a bath, but in an onsen town, they also have a "fashionable" aspect. There is an underlying aesthetic in Japan that when one wears beautiful attire, one should also behave in a manner befitting it. |
At dusk, when the gas lamps are lit, the onsen town is enveloped in a fantastical atmosphere. To avoid spoiling the mood of this warm and somewhat ephemeral light, please refrain from using a flash when taking photos. By adjusting your camera settings, you can take beautiful pictures without a flash. Cultural Context: The Japanese aesthetic of light and shadow in "In'ei Raisan". In Japan, there is a traditional aesthetic called "In'ei Raisan" (In Praise of Shadows), which finds beauty in the shadows created by faint light rather than in strong light. The light from the gas lamps perfectly embodies this aesthetic. It's important to be considerate not to erase this delicate art of light and shadow with a bright flash. |
The ryokan buildings lining the onsen town are beautiful subjects themselves, but they are private spaces where guests are relaxing. It is bad manners for non-guests to enter the lobby or buildings without permission. Even when taking photos from the outside, do so quietly so as not to disturb the guests. Cultural Context: The relationship between "guest" and "host" in Japanese inns. In a Japanese ryokan, a guest is not just a customer but a "guest" whom the host entertains with all their heart. It's an unspoken rule for visitors to show respect to the host and guests of the house and not to enter the property (building) without reason. |
The beauty of this small onsen town is maintained by the daily cleaning efforts of its residents. Never litter with food wrappers or cigarette butts; dispose of them in designated trash cans or take them with you. Cultural Context: The consciousness of "kejime" in maintaining community aesthetics. In Japan, there is a concept of "kejime," which means making a clear distinction between public and private, and between what should and should not be done. Not littering in a public space is considered a minimum "kejime" as a member of society. |
Flying drones in the narrow onsen town is strictly prohibited as it can lead to accidents involving tourists or buildings, and invade privacy. Please capture the wonderful scenery with your own eyes, your heart, and your camera. Cultural Context: The Japanese value of prioritizing safety and harmony. Prioritizing public safety and community harmony above all else is a value deeply rooted in Japanese society. The prohibition of drones is a rule that reflects this value. |
At the back of the onsen town is the 22-meter high "Shirogane Falls," whose powerful appearance contrasts with the calm atmosphere of the town. Further on, there are the remains of the "Nobesawa Silver Mine" adit, a small part of which can be explored. A walk tracing the roots of Ginzan Onsen is also a delight.
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Haikara-san no Curry Pan
To fully appreciate the charm of Ginzan Onsen, an overnight stay is recommended. You can have the fantastical scenery of the quiet night, with only the light of the gas lamps illuminating the snow, all to yourself. Furthermore, the ryokan's cuisine, which makes lavish use of local seasonal ingredients, will become the best memory of your trip.

What you take home from your trip to Ginzan Onsen should not be just beautiful photos or delicious souvenirs. It should be a warm and gentle memory that resides in your heart, like the soft glow of a gas lamp on a snowy night.
The magical atmosphere of this place is created not only by its history and buildings but also by the quiet consideration of every visitor who thinks, "I want to cherish this beautiful scenery." If you join this circle of consideration, the light of Ginzan Onsen will surely continue to illuminate the hearts of travelers forever.